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ClinicalIndex Comparison Record
N/ACompleted· 1,053 enrolled
Drug / intervention
Narrative pictorial warning labels for alcoholic beverages +1 morebehavioral
Likely dose
Not stated in record
Structured eligibility isn't available for this trial yet — see the full criteria in the Eligibility tab below.

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Search/NCT06129487
NCT06129487N/ACompleted
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Evaluations of Alcohol Warning Labels

University of Connecticut·interventional·Posted Nov 13, 2023·Updated Nov 14, 2025

In Brief

A clinical study evaluating Narrative pictorial warning labels for alcoholic beverages and Non-narrative pictorial warning labels for alcoholic beverages for Oral Cancer and 3 related conditions. Completed, enrolled 1,053 participants across 1 site.

Detailed Summary

The goal of this study is to determine the effectiveness of pictorial warning labels (PWLs) featuring narrative (vs. non-narrative) content in communicating the cancer risk of alcohol. Participants will be randomized to view either three narrative or non-narrative PWLs. Key outcome variables include visual attention, message reactance, risk perceptions, and intentions to reduce and stop drinking.

Study Details

Study Typeinterventional
Allocation--
Masking--
Primary Purpose--
ConditionsOral Cancer, Esophageal Cancer, Larynx Cancer, Alcohol Drinking
CountriesUnited States
CollaboratorsOakland University, National Cancer Institute (NCI)

Timeline

N/ACompletedFinished
202420252026
First PostedNov 13, 2023
Enrollment StartJan 19, 2024
Primary CompletionMar 6, 2024
Study CompletionMar 27, 2024
TodayJul 2, 2026
Enrollment to primary: 2 monthsPosted 2.6 years ago

Interventions

Narrative pictorial warning labels for alcoholic beveragesbehavioral

Pictorial warning labels consisting of text and narrative imagery (e.g., photos of cancer patients) conveying the risk of alcohol for oral cancer, esophageal cancer, and larynx cancer.

Non-narrative pictorial warning labels for alcoholic beveragesbehavioral

Pictorial warning labels consisting of text and non-narrative imagery (e.g., images of diseased organs) conveying the risk of alcohol for oral cancer, esophageal cancer, and larynx cancer.