CI

At a glance

ClinicalIndex Comparison Record
N/ACompleted· 1,236 enrolled
Drug / intervention
Intervention ads +1 morebehavioral
Likely dose
Not stated in record
Structured eligibility isn't available for this trial yet — see the full criteria in the Eligibility tab below.

Standardized by ClinicalIndex from the ClinicalTrials.gov record · verify against the source.

Search/NCT06485479
NCT06485479N/ACompleted
CompareCT.gov

Identifying Effective Ads to Encourage Quitting Smoking Among People Who Smoke Menthol Cigarettes

UNC Lineberger Comprehensive Cancer Center·interventional·Posted Jul 3, 2024·Updated Nov 3, 2025

In Brief

A clinical study evaluating Intervention ads and Control ads for Smoking Behaviors. Completed, enrolled 1,236 participants across 1 site.

Detailed Summary

The main purpose of this trial is to identify effective quit smoking ads for people who smoke menthol cigarettes. Investigators will conduct an online randomized trial with a nationally representative sample of \~1,400 US adults (ages 21+) who smoke menthol cigarettes.

Study Details

Study Typeinterventional
Allocation--
Masking--
Primary Purpose--
ConditionsSmoking Behaviors
CountriesUnited States
CollaboratorsFood and Drug Administration (FDA), National Institute on Drug Abuse (NIDA)

Timeline

N/ACompletedFinished
20252026
First PostedJul 3, 2024
Enrollment StartSep 5, 2024
Primary CompletionOct 21, 2024
TodayJul 2, 2026
Enrollment to primary: 2 monthsPosted 2.0 years ago

Interventions

Intervention adsbehavioral

The ads will be on topics to encourage quitting smoking, formatted as multi-color text with graphic elements. Trial investigators developed the ads and optimized them to be readable when delivered in an SMS text message.

Control adsbehavioral

The ads will be on topics unrelated to quitting smoking, formatted as black text on a white field. Trial investigators developed the ads and optimized them to be readable when delivered in an SMS text message.