CI

At a glance

ClinicalIndex Comparison Record
N/ACompleted· 24 enrolled / 24 target
Drug / intervention
Mentholated cigarette sampling +2 morebehavioral
Likely dose
Not stated in record
Structured eligibility isn't available for this trial yet — see the full criteria in the Eligibility tab below.

Standardized by ClinicalIndex from the ClinicalTrials.gov record · verify against the source.

Search/NCT07092501
NCT07092501N/ACompletedHigh Momentum (2.4/mo)Completion was 6mo ago

An Experimental Evaluation of Menthol-Flavored Tobacco Accessories: Subjective Effects and Purchasing Behavior

Virginia Polytechnic Institute and State University·interventional·Posted Jul 30, 2025·Updated Jun 4, 2026

In Brief

A clinical study evaluating Mentholated cigarette sampling, Hypothetical Policy Scenarios, and 1 other intervention for Cigarette and 2 related conditions. Completed, enrolled 24 participants across 1 site.

Signals

Enrolling ahead of pace

Detailed Summary

In a within-subjects design in-laboratory study, participants will sample non-menthol cigarettes mentholated with various accessories (e.g., crush balls, filter tips, aroma cards) in a controlled setting. They will compare these to their preferred menthol brand using subjective ratings (e.g., liking, strength, ease of use) and complete purchase tasks and ETM trials to assess product demand and likelihood of future use.

Study Details

Study Typeinterventional
Allocation--
Masking--
Primary Purpose--
CountriesUnited States
Collaborators--

Timeline

N/ACompletedFinished
2026
First PostedJul 30, 2025
Enrollment StartSep 1, 2025
Primary CompletionDec 20, 2025
TodayJul 2, 2026
Enrollment to primary: 4 monthsPosted 11 months ago

Arms & Interventions

Menthol cigarette smokersexperimental

Menthol cigarette smokers will sample non-menthol cigarettes mentholated using menthol-flavored accessories (e.g., crush balls, filter tips, aroma cards), non-menthol cigarettes and their own cigarettes. Participants will provide subjective ratings of each product (e.g., liking, strength, ease of use) in comparison to their usual menthol cigarette brand. They will complete hypothetical cross-commodity purchase tasks and ETM trials to assess product demand and likelihood of use in different conditions.

Behavioral: Mentholated cigarette samplingBehavioral: Hypothetical Policy ScenariosBehavioral: Subjective value assessment

Interventions

Mentholated cigarette samplingbehavioral

Participants will participate in five sampling trials (menthol cigarette, non-menthol cigarette, non-menthol cigarette mentholated with accessory 1, with accessory 2, and with accessory 3). They will be exposed to these trials in a randomized order. In each trial, participants will take four guided puffs from one cigarette. They will have a 20-minute washout period between trials. They will first complete subjective ratings for the product they just sampled. Then, during the washout period, participants will be instructed to rinse their mouth thoroughly with room-temperature water three times. Each rinse will last approximately 10 seconds, and participants will be guided to swish the water around all areas of the mouth before expectorating. A one-minute rest will follow each rinse to allow residual taste to dissipate. No food or drink will be allowed during this period.

Hypothetical Policy Scenariosbehavioral

Participants will complete the real Experimental Tobacco Marketplace consisting of one control trial and two menthol flavor restrictions (menthol cigarettes unavailable and both menthol cigarettes and menthol-flavored accessories unavailable). Participants will complete a total of 3 purchasing trials each for 7 days worth of products. In each trial, participants will buy tobacco products to use throughout the next 7 days. At the end of the session, the participant will randomly draw an individual purchasing trial and will receive all the products purchased at that trial to use over the next week. During the following 7 days, the participant is asked to use only the tobacco/nicotine products received during the study.

Subjective value assessmentbehavioral

Participants will complete a hypothetical purchase task where the price of a variety of products will increase progressively during the task.